Local businesses enjoy value of Argus advertising

The Southern Argus team is extremely proud of the trusted relationships we have built with many businesses across the region.

Over the past year, The Argus has collaborated with agencies and clients to disseminate their advertising message to a local audience and build brand awareness, drive consumer response, and deliver results.

Part of our advertising journey from the start, Ruby Thomson of Strathalbyn’s Robin Hood Hotel encourages others to use The Argus as a platform to market their business. 

“The Argus is a great outlet for our local area and has been so amazing in the last year for giving that extra place for businesses to reach out to the local community,” Ruby said. 

“Marketing in the local paper is a great way to reach our target audiences and combines a great community resource with our own small business adventures. 

“We have found people are really appreciating the little things that The Argus is incorporating to the paper every week, from Spot the Spectator, to childrens’ birthday features – The Argus is becoming more and more popular and a great place to market our small business.” 

Ruby said word on the street has recognised the significant changes incorporated by The Argus team since taking over the masthead. 

“The colour, effort, online presence, community spirit and bumper amount of pages have all been great enhancements and it’s amazing to see and be a part of the Argus face-lift,” she said. 

“Local newspapers keep us all informed of local news and information and create a fun space to view the weekly sports, updates on community matters and is a great place to advertise all of our Hood adventures and activities. 

“Congratulations on a great first year to the whole team at The Southern Argus, keep the good vibes coming, love Team Hood.”